AS THE FIRST COMPANY TO RENT CARS
THE CUSTOMER IS THE MOST IMPORTANT PERSON IN OUR BUSINESS.
THE CUSTOMER IS NOT AN INTERRUPTION OF OUR WORK
THEY ARE THE PURPOSE OF IT.
WE ARE NOT DOING THE CUSTOMER A FAVOR IN OUR SERVICE
THE CUSTOMER IS GIVING US THE OPPORTUNITY TO DO SO.
THE CUSTOMER IS NOT DEPENDENT UPON US WE ARE DEPENDENT ON THEM.
THE CUSTOMER IS NOT AN OUTSIDER TO OUR BUSINESS